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Mobile First Index: What You Need to Know

Google’s mobile first index initiative has already commenced. If this is something you haven’t heard of, realize that mobile version websites will be given preference as compared to their desktop counterparts by Google when it comes to ranking signals. This move was rather not surprising in light of the fact that majority of Google users now incline towards performing searches on mobile devices as compared to desktops. The truth is that you will be doing your roofing website a favor if you were to incorporate this new algorithm. Though most of your clientele are not fond of using mobile devices, mobile first index is still a must-have in light of the fact that it entails suitable SEO practices. Discussed in the article below are tips that will ensure that your website is prepared for the change.

Truth be told, one of the things that users expect when online is for a website to load in the shortest time possible. Making sure that your webpage is in a position to offer this is advantageous when it comes to mobile ranking and good thing is that there are ways that can help achieve this. Images ought to be optimized so as to become smaller in light of the fact that large images are known to slow down the loading. In the event that your source code contains characters that are in some way unnecessary, the best thing to do would be to do away with them in a fashion that does not interfere with functionality. Another thing that you can take advantage of is browser caching in light of the fact that it does store your website’s resourceful files that play a major role in quickening the experience. Redirects also need to be reduced for the reason that they at times need the website to reload and thus slowing the entire experience.

Blocking of elements such as JavaScript on mobile devices in the past was helpful since they used to cause drag. Things have however changed with the advent of the smartphone that is now equipped to handle such. There are even some that are superior to computers meaning there is no need to block the likes of JavaScript. Considering that processing and categorizing of images is something that Googlebots are able to do, it would actually be advantageous if the images were to be included.

Lead generation is an important component but pop-ups are a sure fire way of interfering with this. Pop-ups are actually known to frustrate many users and it doesn’t take long before they leave and the high bouncing rate could prove costly due to decreased rankings. Getting rid of them would thus be a good thing to do.